drivetime

Example:The radio station offers free breakfast quizzes during drivetime programming to engage listeners.

Definition:Programs designed for broadcast during the time when many people are driving, typically in the morning and evening hours.

Example:Auto companies spend a significant amount on drivetime advertising to reach potential customers during their daily commute.

Definition:Advertising that is targeted during drivetime periods to reach commuters.

Example:The grocery store runs special drivetime sales to lure customers during their morning or afternoon commutes.

Definition:Sales or promotions that are specifically timed to coincide with drivetime periods for maximum impact.